The U.S. tortilla market is booming, expected to grow from USD 8.27 billion to USD 12.93 billion by 2033. Key drivers include the appreciation for global cuisines, health and wellness trends, and the versatility of tortillas.
Meet the growing consumer demand for healthier, great-tasting tortillas with KODATM 50 and ARM & HAMMER™ TORTILLA BLEND™.
Baking for the Health-Conscious Consumer with KODA™
Industry Pain Points: Sodium Overconsumption
Consumers are becoming more aware of their sodium intake, with 46% trying to limit or avoid it. Wheat-based tortillas can contain up to 27% of a person’s daily sodium intake before a filling is added.
Solution: KODA™ 50 Potassium Bicarbonate
Reduce sodium by up to 20% while maintaining texture and shape. Replace sodium with potassium, an essential mineral, without compromising on quality.
- View the Kudos Blends Case Study for Sodium Reduction in Tortillas
- Read more about Kudos KODA™ 50 Potassium Bicarbonate™
Elevate Your Tortillas with ARM & HAMMER™ TORTILLA BLEND™
Industry Pain Points: Current Consumer Perception
Many popular brands fall short in taste tests, with feedback like “crummy” and “clay-like.”
Solution: ARM & HAMMER™ TORTILLA BLEND™ Sodium Bicarbonate
Our TORTILLA BLEND™ ensures superior stack heights, opacity, even toast points, and great texture through a precisely controlled leavening process.
- View ARM & HAMMER™ TORTILLA BLEND™ Sales Sheet (English) | (Spanish)
- Read more about ARM & HAMMER™ TORTILLA BLEND™
Ready to Rise Above the Rest?
Partner with us to take your tortillas to new culinary heights!